Phase 1: The Ethical Hub

• Add thousands of sustainable/ethical products from small brands and makers quickly.
  
• No risk for merchants. Checkout happens on their own websites, which means no new platform, no gatekeeping customer info and no extra work for them.
  
• Favoriting feature allows users to save, update and view their favorites lists anytime
• Verified video reviews by the OtterList Creator Team.
  

Phase 2: The Hybrid Marketplace

• Launch OtterList checkout with fees far lower than Amazon or Etsy.
  
• Merchants can choose: Stay linked to their website, or sell directly through OtterList with fair fees and access to customer info.

Phase 3: The OtterList App

• Launch a native OtterList mobile app to give users a seamless shopping experience, push notifications, and App Store presence.

The Impact

OtterList is a movement to fight back against monopolies.

• Every purchase is a vote against exploitation and high fees.
  
• Every merchant onboarded is another small business freed from Amazon’s stranglehold.
  
• Every dollar is money diverted away from billionaires and redirected into communities.
  

Unlike Amazon, we never:

• Compete with merchants.
• Gatekeep their customers.
• Charge outrageous fees.

Together, we can build something new.