OTTERLIST CREATOR PROGRAM

Make content.
Make an impact.
Get paid.

Join a growing community of creators helping people discover independent, sustainable brands. There’s no minimum follower count — great content and real results matter more to us than audience size.

Apply to Create → See how payouts work ↓

Get paid from video one

Every approved video earns $10 upfront before it’s posted.

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Your upside grows

Videos that perform earn increasingly larger bonuses — up to $2,000.

✦

No huge following needed

We care more about authentic content and engagement than follower count.

HOW IT WORKS

Simple from start to finish.

Create content in your own voice. We’ll provide the key information you need about OtterList — you make it yours.

Apply

Tell us a little about yourself and where you create content. There is no minimum follower requirement.

Create

Submit your video for approval before posting. We’re looking for authentic content that accurately represents OtterList.

Get paid + post

Once your video is approved, we'll send your $10 payment before you post. Then post your video and start earning performance bonuses.

Earn performance bonuses

If your video takes off, your payout grows with it. We check performance after 7 days and again after 30 days.

CREATOR PAY

The better your video performs,
the more you earn.

Every approved video starts with a guaranteed $10 payout before it’s posted. Hit a view milestone within the first 30 days after posting and your total payout automatically increases.

EXAMPLE

Video approved → Receive $10

Reach 25K views → Earn $100 total

Reach 100K by day 30 → Earn $350 total

VIDEO PERFORMANCE TOTAL PAYOUT

APPROVED VIDEO Any number of views $10

5,000 views $25

10,000 views $50

25,000 views $100

50,000 views $200

100,000 views $350

250,000 views $750

500,000 views $1,250

1,000,000 views $2,000

All amounts shown are the total payout earned for that video, not additional bonuses added together.

WHEN YOU GET PAID

You won't wait 30 days to start earning.

DAY 0

$10 base payout

Once your video is approved, you'll receive your initial $10 payment before posting.

DAY 7

First performance check

If you've reached a milestone, we'll pay the difference between your $10 payment and your new total payout.

DAY 30

Final performance check

We check one more time. If you've crossed another milestone, you'll receive the remaining amount you've earned.

WHO WE'RE LOOKING FOR

You don't need to be a big influencer.

We're building OtterList with people who genuinely care about a better way to shop. Whether you have 500 followers or 50,000, we'd rather see great content from someone who believes in the mission than generic promotion from a massive account.

✓ Sustainability creators

✓ Ethical shopping creators

✓ Vegan & conscious lifestyle creators

✓ Low-waste & non-toxic creators

✓ Small-business advocates

✓ New creators with great ideas

THE BASICS

A few simple guidelines.

Videos must be submitted to OtterList and approved before posting.

Content should feel authentic to your normal style — not like a scripted commercial.

Claims about OtterList, our standards, brands or products must be accurate.

Performance bonuses are based on organic, legitimate views within 30 days of posting.

Videos must remain publicly available during the 30-day performance period.

There is no required follower count and no guaranteed number of video approvals.

Paid videos must clearly disclose the OtterList sponsorship in the video and caption.

JOIN THE CREATOR PROGRAM

Think you could help more people
discover OtterList?

We'd love to see what you create.

Apply to Become a Creator →

No minimum follower count required.